Goodbye from the Kitchener-Waterloo Real Estate News

The Marshall Report

Keith Marshall and the Kitchener-Waterloo Real Estate News

If you are reading this, I bet you didn’t know that I originally started The Kitchener-Waterloo Real Estate News as a subscription newsletter. Every week I would provide ten or twelve stories relevant to Kitchener Waterloo, Kitchener-Waterloo real estate and real estate in general. Like many of my online marketing efforts, this effort was not notable for generating a lot of new clients, though it was excellent in making me a walking talking real estate news regurgitation. I was over-informed. 

Two things I learned:

THING ONE: Being well-informed in the news of real estate is not a great predictor of where the market is actually headed. I think the problem is that you get used to hearing rumblings of say interest rises, or housing stock shortages that you stop paying attention to intuition and surroundings. You lose your ability to connect to what is happening right here, right now. 

THING TWO: Any marketing efforts should be continued for at least three years. The real estate buying and selling cycles are very long. It used to be that a family would move on average every seven years. I’ve read recently that it is closer to ten years now. 

With the above in mind, this site is now redundant. My main website keithmarshall.ca has been up and running since 2010. It has always been my main site. I still read the real estate news everyday. About twice a month I blog about it there. 

So, I’m only going to be posting there from now on. 

Home sales expected to increase in the spring despite lack of inventory. 

It’s not surprising that with the recent drop in Canadian real estate prices, many buyers are showing increased interest in purchasing a property. The lower prices could make it more affordable for first-time buyers or those looking to upgrade to a larger property. 

It’s true that trying to time the real estate market can be difficult, if not impossible. The market can be influenced by a variety of factors, including economic conditions, interest rates, and government policies. While it’s important to keep an eye on market trends and conditions, ultimately the decision to buy or sell a property should be based on personal circumstances and needs rather than trying to predict future market movements. 

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